YashHow do we start to adopt a user-centric approachA user-centric approach to marketing starts by really understanding your audience and in this lesson, I want to explain why traditional…4 min read·Jan 27, 2021----
YashBuilding a picture of your audience using surveysWe all use surveys, and they’re a powerful tool for building a better understanding of users,but often, I think we probably use them in…6 min read·Jan 18, 2021----
YashHow to better understand your audience without spending a centOne of the significant barriers to user research is the perception that it’s expensive,but really, that doesn’t need to be the…6 min read·Jan 11, 2021----
YashGoogle Analytics Reports & GoalsUnderstanding Conversion Reports & Goals8 min read·Jan 4, 2021----
YashIdentifying, testing, and measuring growth channelsIt is rare for a company in an early stage to be great at all of these channels and it is also rare for a large company at a late stage or…5 min read·Dec 28, 2020----
YashEnsure Website Success with a prototype you can testBuilding websites that support your marketing strategy can be a expensive and time-consuming business,and if we get it wrong, it can prove…4 min read·Dec 21, 2020----
YashReflecting Customers Mindset with Card SortingYour websites are a crucial part of your marketing campaign. And yet we structure most of our websites around our internal, how our…5 min read·Dec 14, 2020----
YashBuilding a growth process from by John Mcbride— ReviewI really liked the Building a growth process module by John Mcbride in Cxl Institute’s Growth marketing Mini degree. So today I am sharing…7 min read·Nov 29, 2020----
YashMy First Week Learnings -Growth Marketing Minidegree ReviewHi, I am Yash Warang, a Growth Marketing Intern based in Mumbai, India. Last monday I got scholarship from CXL institute in Growth…5 min read·Nov 22, 2020----